![]() ![]() Leads are verified + the company offers replacements for bogus leads.I bet that if you employ some solid follow-up and lead nurturing, you’ll find zBuyer to be a powerful partner in the lead generation game. And if it’s not working out, you can cancel at any time. ZBuyer is a budget-conscious option that sources verified buyer and seller leads. But add to that its strong commitment to customer satisfaction, and you get a combination that some of the larger software companies simply can’t match. Price: Starting at $12 per lead Why We Like zBuyerįor starters, zBuyer has an excellent track record of supplying valuable, verified leads. Get Started With Market Leader Best Customer Service: zBuyer ![]() You can read more in our deep-dive review of Market Leader. And while it’s pricey, there is serious potential for great return on investment. I like its strategy and proven track record. Market Leader is truly a trailblazer in lead generation. Once a lead submits their information, it’s automatically populated in the Market Leader customer relationship management system (or sent to whatever CRM you’re using), and then you take over the nurturing and conversion. These ads direct seller prospects to Market Leader’s landing page,, and sends buyer leads to your own personally branded, IDX search-enabled site. Market Leader takes the ad agency approach, placing advertising that targets your prospects on Facebook, Google, and so on. How Market Leader Generates Real Estate Leads Leads tend to be higher funnel than other providers.Public-facing websites are a little dated.I also like that once you’ve collected enough data to accurately predict your conversion rates, it allows you to forecast your return on investment with greater accuracy. Unlike any other provider on our list, Market Leader guarantees a certain number of leads every month. Price: $139/month + $25 per lead Why We Like Market Leader Presence on the highest-trafficked real estate website on the internetīest Overall Real Estate Lead Generation Company: Market Leader One of the highest conversion rates of any provider on our listįantastic lead-sharing and assignment options Various lead types available for all business needs Inherited property leads generated through sophisticated predictive analytic tools ![]() Leads are well-qualified before hitting your CRM The ability to customize how many leads you get and where they come from Best Real Estate Lead Generation Companies for 2023 Company We’ll continue to update our guide regularly as new companies and features become available to shine a light on the best available options for agents. Below, you’ll see my favorites, the runners-up, and the lead gen providers you should avoid at all costs.Ī note on methodology: As a part of this buyer’s guide, I reviewed dozens of paid real estate lead generation companies and judged them based on lead gen strategy, price, usability, scalability, and customer support. As someone who’s had to convert real estate leads myself, I know it’s vital to find the right company to fulfill the specific needs of your real estate business. Real estate lead generation companies give agents, teams, and brokers a shortcut to the closing table by doing the lead capture work for them. ![]()
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